Just under two-thirds of British business (62 per cent) now use public cloud to store data, according to Computer Research.
Revealed at today's Computing's IT Leaders' Forum, 'Data, insight, action - the new imperative', in association with IBM, the research suggests that 15 per cent of UK organisations are storing all their data in the public cloud, while 34 per cent are using both public and private.
A further 13 per cent have moved to the hybrid cloud - an integrated form of public and private clouds.
The research shows that balanced workloads across the public and private divide is "fast moving up the corporate agenda".
It comes only weeks after investment bank Morgan Stanley produced a report suggesting that public cloud services should become "analogous to electricity" - just like the utility computing idea of 15 or more years ago.
It compared cloud computing to the industrial revolution, which "drove innovative new use cases and new technologies, which transformed business and consumer processes", according to the report.
"As a foundational technology for a broadening set of work, Public Cloud is driving much broader implementation of existing application workloads and is enabling the creation of new types of applications," concluded Morgan Stanley analyst Katy Huberty.
Unfortunately, Computing's research also found that the majority of management tools being used today are generally technology-specific, and thus keyed only to their own vendor, which can lead to only partial visibility of other platforms when using open interfaces and APIs.
"While these may be effective in their own right, they don't sit well alongside others in the kind of infrastructure mix to be found in most organisations," reads Computing's research.
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