Doddle, a click and collect retailer with locations across the UK, has moved its database setup to Couchbase in order to help keep pace with growing demand for its services by reducing the time it takes to open new stores.
The company allows customers to order items online to its locations, avoiding the issue of missed deliveries if not at home, with around 80 retailers signed up to the service.
Doddle said that expanding its network of stores was often hampered by having to provide a dedicated fibre connection to ensure staff can access its previous cloud-based database.
Gary O'Connor, CTO, Doddle said this was causing issues: "As we expanded into new, smaller environments we encountered issues with connectivity and having enough space for the physical equipment needed to connect."
As such Doddle has moved to Couchbase so that staff can access their database information from mobile devices, and its offline functionality that means data can still be accessed without a connection and will then sync to become accurate once online.
Doing this has reduced the time it takes to open a new store from six weeks to 14 days as the firm does not need to go through the hassle of getting dedicated business lines installed ensuring it can keep pace with demand.
O'Conner said that this makes a huge difference in how the firm can operate.
"Black Friday onwards is the peak period for our industry. Ensuring we provide customers with a great experience, every time, is crucial to building loyalty and the growth of our business," he said.
"The database plays a key role in this. Our previous systems worked really well in our original store formats but required a continuous, high-speed connection to a central server."
Rowan Scranage, vice president EMEA at Couchbase, added that securing Doddle as a customer was testament to the impact mobile technology can have on businesses of all types.
"Mobile has opened up opportunities for businesses, but the most successful have been those that have realised the potential of an offline-first approach," he said.
"We are delighted that Doddle has chosen Couchbase to underpin its strategy, and are proud to be supporting its ongoing expansion and success."
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