By and large what Google, well Alphabet, does goes well. Search, YouTube, Chrome, Android, Maps - all huge successes.
But it's not always gone to plan for the firm. There are plenty of negative tales and poorly thought out ideas that have cost Google time, money and effort. Here's just a few.
Street View WiFi collection mess
The idea was to drive around mapping the entire road system of the world and creating a giant interactive mosaic. What could go wrong?
Well, the idea worked fine, but it emerged that the cars were also scooping up unsecured WiFi data from unsuspecting homes. This was not on. Numerous lawsuits and trials followed, and some nations fined Google while others just gave the firm a ticking off, like the UK.
Either way it caused a lot of problems for Google that it didn’t need. The firm has always blamed the situation on an engineer who unknowingly inserted the code that gathered the data.
Nest acquisition failures
The acquisition of Nest has not gone well. Rumours of internal disagreements between recently departed Nest founder Tony Fadell and other key members of staff have been discussed widely in recent weeks.
The idea of the Nest acquisition, to capitalise on the expected growth in connected home apps and tools, hasn’t really taken off, and the Nest problems certainly don’t help.
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