For those of a certain age the world of search means only one thing: Google. But the rest of us remember an era when search engines were dime a dozen with all kinds of weird and wonderful brands clamouring for attention.
You remember the names - AltaVista, Ask Jeeves, Lycos - but what happened to them? We went on a trip down memory lane to find out.
Oh, that unforgettable sweeping blue mountain range and the big mustard-coloured bar. Pretty much king of the search engines through the middle to late 90s (it was established in 1995), AltaVista was battered by the rise of Google.
Yahoo (trying to find ways to cope with also being battered by Google) ended up buying it in 2003, keeping the web address and name but routing AltaVista searches through the Yahoo engine instead.
But by half way through 2013, Yahoo thought better of it and redirected AltaVista's address to Yahoo Search. So probably a bit of a waste of money for Yahoo, that.
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