Apple has unveiled its iPhone 6S and iPhone 6S Plus smartphones, boasting of advanced 3D Touch technology for improved screen interactions and camera lens that can shoot 4K video.
Pre-ordering begins 12 September and launches 25 September in the UK, US, China, France and Germany, among others. It will reach 130 countries by the end of the year.
Apple CEO Tim Cook showed off the new iPhone during an event on Wednesday, claiming that they were the “most advanced iPhones ever and the most advanced smartphones in the world”.
The iPhone 6S retains the same dimensions and 4.7in screen size as the original model, while the iPhone 6S Plus has the same 5.5in screen as the original model.
Marketing chief Phil Schiller showed off a major new improvement in the form of 3D Touch, which offers more advanced interaction with the iPhone screens depending on how hard or gently you press the screen.
Design chief Jony Ive termed these actions as 'peek' and 'pop', so you can either bring up more information from within an app, by 'peeking' into it, or moving from one app to another - say from texts to maps - by 'popping' it open by holding down an address for a certain length of time.
This feature will be available to developers, so it can be integrated into apps. Apple showed off Instagram using the new 3D Touch feature for viewing images and then taking actions on them, such as sharing or liking.
The phone also has a new A9 chip, that Schiller said 70 percent faster at CPU tasks and 90 percent faster for GPU tasks than the A8 chip. It also has a new M9 coprocessor that tracks movement information for health and fitness data.
Schiller also confirmed the new Hey Siri will be introduced that allow you to interact with Siri without having to have the device on your person, so you can just say the phrase Hey Siri and get information, such as weather or traffic data.
The new iPhone 6S and iPhone 6S Plus also have new 12MP iSight cameras, which Apple said would boost the details on photos device can take, but without trading on image quality. The new lens mean the new iPhones can take 4K videos, to capture eight million pixels in each frame.
The front-facing FaceTime camera has been upgraded to 5MP, to improve video calling and selfie-taking.
Apple also showed off what it called 'live photos' that adds movement to photos, essentially creating a short video or gif clip as well as the photo. The phone will just capture the moment as it takes a photo, with a second and a half either side of the main image, and does not take up any more space than a normal photo, Apple said.
Developers can also support this, with Facebook set to support this within its app before the end of the year.
The WiFi chip has also been improved to support speeds of up to 844Mbps.
The models come in four colours now, with a rose-gold colour now added alongside silver, gold and space grey. The iPhone 6S will cost $199, $299 and $399 for 16GB, 64GB and 128GB storage on 24-month contracts and the iPhone 6S Plus from $299, $399 and $499 for the same storage option.
This is the same pricing as the iPhone 6 and iPhone 6 Plus when they launched and so if translates to the same UK pricing will be £539, £619 and £699 respectively for the iPhone 6 and £619, £699 and £789 for the iPhone 6S Plus.
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