Reserve Strap is readying an add-on for the Apple Watch that may solve one of its controversial features, a fairly regular need for charging.
The Apple Watch is sold at a starting price of ship £299, and went on sale in April. It was described as a game changer by Apple chief Tim Cook, but has disappointing battery life for the price.
"It's a revolutionary new way to connect with others and a constant fitness companion," he said, adding that the smartwatch has a battery life of 18 hours, which in his opinion, "Works for most people."
The 18-hour span is not enough for some people though, and Reserve Strap is readying an eponymous attachable addition to the Apple Watch that, once charged itself, can add another 30 hours of power to the unit.
"The Reserve Strap promises to be the most indispensable Apple Watch accessory ever. It is the first and only band that charges Apple Watch while you wear it," said the company this week.
"We've been blown away by the interest and support we've gotten from the Apple Watch enthusiasts all over the world since we announced this concept. We've been hard at work creating a product that will allow you to get maximum utility and performance from your Apple Watch."
The concept is a band that snaps onto the Apple strap and is ready to provide the extra power at the push of a button. It can be used as a quick backup, to restore some charge to the Apple Watch battery, or used as the source of power.
The Reserve Strap team said that it can be left in position on the smartwatch during charging, and that it will charge at the same time as the main unit.
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