LAS VEGAS: Film animation giant DreamWorks Animation has opted for HP's Datacenter Care service in a bid to automate its IT infrastructure to free up time for technology teams.
In an interview with V3 at HP Discover 2015 in Las Vegas, Michael Cutler, global director of infrastructure operations at DreamWorks Animation, said that Datacenter Care allows the animation company to focus its IT and engineering team and resources in helping the business with technology rather than concentrate on maintaining infrastructure.
"Data centre management comes in and lifts up all the daily routine things that we do; the inventory, the asset management, the configuration management database," he said.
"These kinds of aspects in our infrastructure are taken care of; we don't have to think about them anymore. It allows us to take time and our engineering resources to work with the people at HP to drive innovation even further."
HP's Datacenter Care service manages both DreamWorks Animation's own data centre and the private cloud it uses to run its rendering systems, courtesy of HP Managed Cloud Services.
Cutler explained that the time and resources freed up by Datacenter Care has allowed the company to focus on finding ways to monetise its own proprietary technology beyond just creating films and animations.
This has involved working part of its rendering and animation technology into a cloud-based service that can be provided to affiliated studios and third party companies.
"We're using managed cloud to do something other than making movie," he said. "We are developing software defined networking to build up animation as a service."
"Software defined networking is helping us to do things like open up public sectors within our service resources while still protecting are internal services.
"We're able to section off those resources to allow people to access them without affecting our internal services. And we can do this flexibly [through the cloud] without changing things. We can actually carve off services and not just resources underneath."
Cutler said this would not have been possible without HP's help to manage the firmware of its data centre and network systems.
"There are a number of innovative things; we've got things within storage and compute, which are all enabled by having Datacenter Care there, otherwise I would have to have staff to take care of my data centres and all the myriad of problems that come with them," he said. "What would probably be sacrificed is the innovation."
He added that DreamWorks Animation is using its spare IT team and resources to work on other similar innovations, but would not go into detail as to what they were at the time.
HP made several other announcements at Discover 2015, many with the goal of attracting more customers to swell its ranks alongside DreamWorks.
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