Google has taken its first steps into the mobile service world, taking on mobile virtual network operator space from US providers and offering it to Nexus 6 handset owners as Project Fi.
Project Fi uses a combination of space from Sprint, T-Mobile and WiFi connections, and is limited to the US at this stage. The service follows Google's Project Fiber hardwired superfast broadband system.
Google explained that Fi addresses concerns including dropped calls and lack of connections.
"In today's mobile world, fast and reliable connectivity is almost second nature. But even in places like the US, where mobile connections are nearly ubiquitous, there are still times when you turn to your phone for that split-second answer and don't have fast enough speed. Or you can't get calls and texts because you left your phone in a taxi," the firm said.
"As mobile devices continually improve how you connect to people and information, it's important that wireless connectivity and communication keep pace and be fast everywhere, easy to use, and accessible to everyone."
Nick Fox, vice president of communications products at Google, explained that Google Fi will require some assistance from the community.
The company wants early adopters to test the consistency of the service and how readily and how successfully it switches between mobile and WiFi connections. An early access pilot has been announced for this purpose.
Contract pricing is $20 a month for talk, text and WiFi tethering. Data is a flat $10 per gigabyte, and Fox said that users will be refunded for any data that they do not use.
"As you go about your day, Project Fi automatically connects you to more than a million free, open Wi-Fi hotspots we've verified as fast and reliable," he added.
"Once you're connected, we help secure your data through encryption. When you're not on Wi-Fi, we move you between whichever of our partner networks is delivering the fastest speed, so you get 4G LTE in more places.
"Project Fi works to get technology out of the way so you can communicate through whichever network type and device you're using.
"Wherever you're connected to Wi-Fi, whether that's at home, your favorite coffee shop or your Batcave, you can talk and text like you normally do."
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