The Apple Watch will be in the wild by the end of April, and eager Apple fans will no doubt queue up to get their hands - and wrists - on the device. Or will they?
You can usually guarantee that a new Apple product will shift millions on its opening weekend, but there is more scepticism about the Apple Watch than any other product in a long time.
Apple confounded the critics with the iPad. Many people insisted that it served no purpose, but the tablet flew off the shelves.
The Apple Watch may well do the same, but it too must overcome criticisms to convince buyers, as V3 has outlined in our usual top 10 fashion.
10. Device will be out of date within a year
Spending large sums of cash on technology is always painful as you know that the device will be out of date within a few years and you’ll be tempted to buy a new one. This is especially true of the Apple Watch.
Those who bought the first-generation iPad will remember well the feeling of frustration that set in when the iPad 2 was unveiled, offering vastly improved specs and capabilities.
Some expect Apple to update its Watch portfolio before the end of the year, so those who do splash out in April may well find that the gadget is considered old even before Christmas has arrived.
This may be acceptable for the £299 version, but it may hurt a little more for the £13,500 model. More on those eye-watering prices later.
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