Jive has announced that stand-in chief executive Elisa Steele (pictured) is to take over the role on a permanent basis, some four months after she first took charge of the company.
Steele was appointed last November when then chief executive Tony Zingale announced he was leaving the company. Steele will now have overall control of Jive’s direction and day-to-day operation.
Steele was previously executive vice president of marketing and products at Jive, and prior to that chief marketing officer.
She has also held roles at Microsoft, Skype, Yahoo and NetApp. Steele said she was looking forward to committing to the CEO role on a full-time basis.
"I am honoured by the confidence expressed by the Jive board of directors and excited about the direction we are taking the company to enable today's modern work styles,” she said.
V3 spoke to Steele in a wide-ranging interview last month in which she discussed the importance of encouraging more females into the technology sector.
She said that it was an important issue as women's ‘emotional connections’ offer unique insights and ideas.
"It's an awkward situation because women tend to express their emotions more openly, but when in a male-dominated industry women tend to try to supress their emotions as they don't want to appear like women," she said at the time.
"I think the positive thing is that women can bring that emotional connection, because technology isn't just about the bits and the bytes. Technology is about how humans connect; it's about what it creates for opportunity."
Steele added that cultural and ethnic diversity and a balance between the genders are important aspects for technology companies to consider.
"I think the best thing you can have on a team is diversity. Those are the best teams because you have people who think differently, act differently, and give you different perspectives. That's where the best ideas come from," she said.
Getting more females to consider a career in technology remains a pressing concern.
BCS president and computing professor Liz Bacon told V3 that she believes society's stereotype of IT workers as 'unwashed nerds' needs to end in order to stop putting off females who would do well in the sector.
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