Microsoft has acquired GreenButton, a firm that specialises in big computing systems and managing workloads in the cloud. It expects to fit it into its Azure business.
A blog post announcing the acquisition said Microsoft expects the buy to help increase Azure's standing in large analysis and huge computing power. It says that this can be applied in various areas including business, pharmaceuticals, science and engineering.
Mike Neil, general manager for Windows Azure, said: "Data, combined with incredible computing power, is changing the way we do business every day, and customers from all industries are realising what is possible. Entire genomes are being analysed to develop new drugs. Financial and insurance models are being built to prevent risk. Immersive entertainment is being brought to life in jaw-dropping ways.
"But for each of these scenarios, these customers need help processing massive amounts of information and running compute-intensive simulations, so they can more simply and easily realise what is possible. To address this critical and growing need, today I'm excited to announce the acquisition of GreenButton."
Terms of the deal have not been disclosed. GreenButton has posted a simple statement on its website, saying that the firm, which was set up to manage special effects on The Lord of the Rings trilogy, is no longer accepting new custom.
"We are delighted to inform you that GreenButton has been acquired by Microsoft and is now a part of the Microsoft Azure family of cloud services," it said. "Now together with Microsoft Azure, our endeavor is to further enable customers to harness near-unlimited computing power for batch and high-performance computing in the cloud."
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