CenturyLink Technology Solutions has become the latest service provider to enter the cloud price war by announcing major cuts to the cost of its cloud servers and bandwidth pricing, along with new support offerings for enterprise customers.
The US-based communications firm, which now owns hosting and service providers Savvis and Tier 3, announced the price cuts in a couple of postings on its company blogs, in which it indicated the firm's willingness to take on rivals in the infrastructure as a service (IaaS) market.
The measures include immediate changes to CenturyLink's Cloud CPU, RAM, and block storage pricing structures, which will see a typical CenturyLink Cloud VM cost at least 60 percent less, according to the firm.
Meanwhile, bandwidth pricing is being set at $0.05 per GB out per month, which CenturyLink claimed as the best bandwidth pricing available for public cloud services.
Andrew Higginbotham, senior vice president for cloud and technology at CenturyLink, said: "We are taking the lead in offering an enterprise cloud that is both IT ready as well as developer friendly. We differentiate from the market with our built-in management, orchestration and platform services that enable hybrid cloud solutions across our data centre service portfolio.
"Today we are pleased to announce restructured pricing and support models. These changes ensure CenturyLink Cloud is extremely market competitive with the largest pure-play cloud providers while providing the added value of a solid list of standard features, including our integrated advanced management and orchestration," he added.
Pricing for cloud services has become increasingly competitive, with Microsoft cutting prices of Azure to match Amazon's AWS service back in January of this year, and Google making major price reductions in March.
Amazon, the largest provider of public cloud infrastructure services, has an ongoing policy of reducing prices as it expands its capacity, with the firm recently implementing its 42nd wave of price cuts.
CenturyLink said it is also changing its technical support to a three-tier model, with developer, professional and enterprise levels available.
It is also introducing cloud technical service engineers, who can provide day-to-day support for specific functions, such as and proactive advisory services, account management and others.
CenturyLink Cloud chief technology officer Jared Wray said: "These changes demonstrate our scale and ability to put customer choice and flexibility front and centre. And you can be sure that there's much more in store for CenturyLink Cloud and our customers as we charge ahead."
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