Android and Apple devices dominate the smartphone market. Research frequently shows that the two operating systems enjoy huge leads over Microsoft, in third place with its Windows Phone operating system.
However, it is clear that Redmond has no desire to give up on its attempts to push into the smartphone market, with its recent Windows Phone 8.1 update including a raft of new features to try and tempt buyers. Furthermore, with its purchase of Nokia due to be finalised soon, Microsoft will no doubt continue to push its platform hard, as it attempts to close the gap on its rivals.
10. Good performance without breaking the bank
While Android does offer a slew of cheap devices, the vast majority of these use middling components and come with bare-bones specifications. When it comes to Apple, of course, price is never going to be anything other than premium.
Windows Phone, by comparison, has very low system requirements, so it is able to run smoothly with average components.
This has been showcased on several devices, such as the Nokia Lumia 520, Lumia 625 (shown in our video review below) and Lumia 720, which not only offer solid performance, but do so at price points that any business or individual can justify splashing out on.
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