EE has announced that another 29 locations will be added to its 4G network by Christmas, bringing the total number of towns and cities where its services are available to 160.
As of Wednesday, 10 more locations have gone live, including Bath, Brighton, Cambridge and Portsmouth. The other locations are Bournemouth, Darlington, Newcastle-under-Lyme, Northampton, Poole and Redcar.
Furthermore, another 19 will be switched on before Christmas. These include Aberdeen, Exeter, Middlesbrough, Norwich, Plymouth, Swindon and York.
The other locations to be added before 24 December are: Braintree, Cheltenham, Chester, Dundee, Durham, Gloucester, Grimsby, Ipswich, Lincoln, Peterborough, Stoke-on-Trent and Swansea.
The push comes as rivals O2 and Vodafone rush to close the 4G coverage gap with EE after it had a 10-month head start. O2 announced last month that 28 percent of the UK is now covered by its network and 17 million people can reach its services.
EE CEO Olaf Swantee said the uptake of 4G was enabling mobile users to make even more use of their devices. “From online banking and mobile shopping to streaming music and using maps, 4G is enabling us to do more of our favourite things quickly and easily on the go,” he said.
The rollout comes as EE urges the government to reconsider the spectrum price hikes in place for 2014. It has argued that this could hamper rural rollouts of the type recently seen in Cumbria, but the government no doubt sees a chance to boost incomes at a time when spectrum demand is growing all the time.
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