Google’s executive chairman Eric Schmidt has offered firms considering moving to the cloud five key tips to help them make the move, including avoiding Microsoft.
Schmidt said last month that cloud use was “inevitable” and he has followed up this claim by offering advice for those who want to heed his prophecy and start the transition now. Writing in a blog post Schmidt outlined five key issues that firms must address, and unsurprisingly these centred around using Google’s products, including Google Apps such as Drive, Gmail and Hangouts.
He also urged the uptake of cloud-based apps for specific needs, with the lucky companies touted by the Google chief including Workday for HR service, Salesforce for CRM and NetSuite for financials.
When it came to cloud infrastructure for custom application hosting, though, Schmidt was less generous with his praise for other firms, as he dismissed offerings from Google’s arch rival Microsoft.
“Many organisations have built their own custom applications or need to be able to do very specialised programming. Most people use Amazon Web Services, Google Cloud Platform or Microsoft Azure. Choose between the first two,” he said.
The fourth piece of Schmidt’s advice was to “use a modern browser” and unsurprisingly Chrome was his suggestion.
"Chrome is built for speed, simplicity and security – and of course it’s free. To make sure that you're protected from the latest threats, Chrome automatically updates whenever a new version of the browser is available,” he wrote.
Finally, Schmidt recommended a bring-your-own-device (BYOD) policy to reduce hardware costs and allow staff to work more flexibly. Chromebooks were touted as the best laptop of choice for this purpose, but he did acknowledge rival operating systems.
“Without servers, the only real hardware you need are computers and phones – and a true cloud architecture works well with any operating system: Windows, Mac, Chrome OS, Android, iOS,” he said. “People can choose the device that suits them, and you can then reimburse their purchases and/or their own personal cell phone and internet bills.”
With these tips Schmidt said firms of all sizes should now feel ready to tackle the cloud, but if not, they should look for outside help where necessary.
“For small and mid-size companies, the transition can be made in a matter of days or weeks. For larger companies, who often have custom legacy systems built over many years, the migration may take a few months,” he said.
“In these cases, consider working with experts that specialise in helping companies move to the cloud using all the tools I’ve mentioned. The world is moving to the cloud. Now’s the time for you to move, too.”
The tips come as many firms embrace the cloud, such as Whirlpool, which has taken on Google Apps for its transition. However, no doubt to Schmidt's frustration Microsoft has also been able to tout its own customer deals, some of which had left Google.
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