Canadian firm BlackBerry is set to cut up to 40 percent of its workforce to help countermand ongoing losses in its core mobile division.
The Wall Street Journal reported that an unnamed source confirmed that BlackBerry is preparing to cut up to 40 percent of its employees by the end of the year.
BlackBerry declined V3's request for comment on the WSJ report, saying: "We will not comment on rumors and speculation. As previously stated we are in the second phase of our transformation plan. Organisational moves will continue to occur to ensure we have the right people in the right roles to drive new opportunities in mobile computing."
The staff reduction would be the latest in an ongoing series of job cuts to the Canadian firm's staff. Cuts began in 2012 when BlackBerry shed 5,000 of its staff. More recently the firm made a smaller 250-person cull to its testing department in July.
The cuts are designed to help reverse the firm's ailing financial fortunes, which over recent years have been dwindling thanks to buyers' ongoing interest in more consumer-friendly Android and iOS smartphones.
BlackBerry originally hoped to reverse the trend with the release of its touch-focused BlackBerry 10 operating system. But despite its release most analysts list BlackBerry's share of the smartphone market as dropping, with many listing it as controlling less than three percent of the market.
The trend has led BlackBerry to begin selling its key services or rolling them out to third-party ecosystems, such as Google Android and Apple iOS.
Keeping up this strategy BlackBerry announced plans to release its popular Messenger service on Android and iOS, confirming that it will launch in the Google Play store on 21 September and Apple iTunes Store on 22 September. The BBM applications will be compatible with Android 4.0 and above, as well as iOS 6 and iOS 7.
For a breakdown of BlackBerry 10 and its other key features, check out V3's review.
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