Tibco has added a collaboration feature to its Tibbr social networking tool for enterprises that enables users to dive into a meeting directly from a conversation. It offers integration with leading conferencing services including Cisco WebEx, Skype and Google Hangouts.
Available to all Tibbr users immediately, Tibbr Meetings builds on Tibco's vision to turn its service into the social computing platform of choice for businesses, the firm said.
To this end, Tibbr Meetings enables the user to turn any conversation into a meeting with just a single click, eliminating the usual time people have to spend coordinating meeting logistics.
"Customers told us that every employee does at least one web conference per week, and it typically takes 15-20 minutes just to schedule a conference of the same duration," Ram Menon, Tibco president of social computing told V3.
"So we've made that easy. When you click into a conference, all the people who were part of that conversation automatically get invited to join," he added.
Rather than develop its own meeting platform, the firm has chosen to integrate Tibbr with existing services that enterprises are likely to be using, protecting their investment while enabling greater productivity through an integrated collaborative experience.
However, customers obviously need to subscribe to the meeting platform in question to take advantage of the new feature. The integration comes through a meeting framework that Tibco has created as part of Tibbr Meetings, enabling any third party meeting tool to be integrated.
"Many web conference providers are coming to us and asking us to integrate their platform for them," Menon claimed.
Tibbr was launched by Tibco back in 2011 as a social network platform aimed specifically at the enterprise market. It is available as both a hosted and on-premise solution, both priced at $12 (£8) per user per month.
Tibbr now has 1.5 million paid customers across 110 different countries, according to Tibco.
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