A staggering six million spam text messages are being sent to UK mobile users every day according to new data provided exclusively to V3.
Cloudmark, the firm which runs the global spam reporting service on behalf of the GSMA, revealed the stat as part of a wider release of data that actually points to a reduction in the amount of spam hitting phones since the turn of the year.
This is likely due in part to a huge fine of £440,000 being levied by the Information Commissioner's Office (ICO) against a firm responsible for sending out 840,000 spam texts a day. The fine was issued on 28 November against a firm called Tetrus Telecoms. which earned the spammers up to £8,000 a day from the scheme.
Company director Christopher Niebel was fined £300,000 with co-owner Gary McNeish fined £140,000.
Since then the amount of spam texts being registered since October 2012 has fallen by over a half as the below graph shows. V3 asked Cloudmark for specific data on the fall in spam texts but was told this information was not publicly available.
Above: Graph showing the overall number of text messages marked as spam over the last eight months
The slowdown in spam texts has been particularly noticeable around PPI texts, with the percentage of PPI spam reported falling from 57 percent in October 2012 to just 23 percent in February and 26 percent in March.
Above: Graph showing percentage of PPI texts against the overall number of messages marked as spam
Chris Barton, senior security research director at Cloudmark, said the reduction in spam was a clear win for the authorities and UK consumers.
"Our data shows that PPI spam complaints make up a significantly lower proportion of the UK SMS spam reports than prior to the ICO action against the spammers in November,” he said.
“PPI spam represented around half of the reported spam for most of last year, but now accounts for less than a quarter.”
Nevertheless, with six million messages still plaguing handsets everyday, there is clearly a long way to go in the fight against spammers.
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