Apple is looking to hire ex-Googlers to fix iOS 6's Maps issues, according to TechCrunch.
Following complaints from users Apple will attempt to work on improving its much-maligned mobile mapping system. The company is reportedly looking to bring on former Google employees as additional mapping staff in an effort to correct its mistakes.
"Apple has a lot of catching up to do if it wants to build a robust mapping platform to counter Google Maps, so it doesn't surprise me that it's going out of its way to lure former and current Google Maps employees," said a TechCrunch source at Google Maps.
The iPhone maker is reportedly looking to its former competition to fix its much maligned mobile mapping system. Apple famously dropped Google maps from the iPhone earlier this year and decided to go in-house with its mapping software.
iPhone users began complaining of iOS 6's maps a little after the mobile OS's release. They complained of their towns being misplaced miles away from their actual destinations and a lack of robust street view options.
Apple heard the criticism and told users that iOS 6's maps would get better the more its used. An Apple spokesperson told The New York Times that because the maps are cloud-based they will get better with continued use.
The maps debacle comes in spite of record setting sales of the iPhone 5 over the weekend. Apple reportedly sold over five million new iPhones in the weekend of its release.
Apple and Google have found themselves at odds in recent years as Google's Android platform has risen to compete with iOS. The two firms were at one time said to have a mutual "no poaching" deal which reportedly ended when Eric Schmidt left Apple's board of directors.
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