Business software giant Sage has extended its cloud computing capabilities with the launch of Sage SalesLogix Cloud, a private cloud-based customer relationship management (CRM) offering built on Amazon Web Services infrastructure and targeted at the mid-market.
Sage SalesLogix is being brought to the UK after early success in the US since its launch there last year, according to the firm.
It offers secure access to all types of customer data, enhancing insight and improving business performance for users whether at their desk or on the move, said the Newcastle-based software vendor.
It is a full CRM suite, including contact management, multi-channel campaign management and e-marketing capabilities, as well as mobile access to business analytics and reporting, back-office integration and advanced customisation.
Sage SalesLogix Cloud includes 100GB of data storage for every 50 users, flexible payment options and a standards-based platform, which will ease integration with desktop applications, web services and other offerings, the vendor said.
Most importantly, because it is a private cloud service, customers get to benefit from all the typical advantages of the cloud but with the additional security benefits of not having to share the same cloud with other firms, as is the case with many software-as-a-service offerings.
Duncan Wood, product specialist at Sage, told V3 that historically data security and governance concerns have held back the mid-market from adopting cloud-based services.
"For larger enterprises that need tight control over their data, a reluctance to host highly sensitive information in the cloud can quickly offset the initial benefits of having a centralised cloud-based infrastructure and low upfront costs," he added.
"SalesLogix Cloud is a response to this, providing a hybrid private cloud solution ideal for businesses who want the freedom to choose where their data and applications reside, while still retaining tight control of their data."
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