RIM has launched the latest in its popular BlackBerry Curve entry-level handset range, adding key functionality which could attract business users on a budget.
The Curve 9360 features a 2.44in Liquid Display with a 480x360 resolution, an 800MHz processor, 512MB of RAM and the latest BlackBerry 7 OS.
Other key features include BBM6 instant messaging, a 5-megapixel camera, GPS and near-field communication (NFC).
The Curve measures 109x60x11mm, and has a very similar form factor to the high-end BlackBerry Bold 9900. However, the Curve is significantly lighter at just 99g.
Rob Orr, RIM vice president of product marketing in Europe, touted a major refresh for the Curve with "higher resolution, faster processor [and] more memory".
Orr told V3 at the launch event in London that the Curve 9360 will arrive in September at around £200.
Vodafone has confirmed that it will stock the handset, and is allowing buyers to register for updates but has yet to announce prices.
Ernest Doku, technology expert at uSwitch.com, believes that the Curve revamp is just what RIM needs to reclaim lost ground in a crowded smartphone market.
"[The 9360 is] geared for the future by packing the latest BlackBerry operating system and NFC technology, and makes for an alluring package for those who find price as important as cutting-edge features," he said.
"If these phones are pitched at the right cost by the networks, RIM could well have a strong line-up against Android and the iPhone this winter."
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