Software hosting firm OnApp has announced the availability of a content delivery network (CDN) service designed to allow SMEs to have content hosted in datacentres across the world to improve page load times.
OnApp CDN lets smaller network providers buy and sell excess bandwidth through a forum hosted by OnApp, so they can offer customers the ability to host web sites in other point of presence (PoP) locations across the globe.
OnApp chief executive Ditlev Bredahl told V3 that CDN enables smaller network firms to compete with the major players, notably Akamai and Limelight, without huge expense.
"Service providers always have some 15 or 20 per cent of their bandwidth idle in case of traffic spikes or failures, but now they can offer this to providers in other nations to act as a PoP for their customers' content," he said.
"This will help improve page loading times, which is vital for the growing number of online businesses that rely on e-commerce sales. Offering a quick, responsive web experience is vital, and helps improve their Google ranking."
Bredahl added that, if the redundant bandwidth is required to address a failure or meet a spike in the standard traffic it handles, CDN will divert to this automatically. The overseas sites will revert back to their local PoP for the duration of the event.
So far the OnApp CDN platform offers 40 PoPs in the US, Europe and Asia, and can support standard HTTP sites as well as media content streaming and live video streaming.
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