Huawei has posted a 44-second teaser video on YouTube showing a woman using the company's 7in MediaPad tablet in front of a small group of onlookers.
Little else was revealed about the MediaPad, and no additional hardware specifications or features were given. A Huawei Facebook page said that the company will release additional details about the system on 20 June.
When it is launched, the MediaPad will enter a tablet market which has become increasingly crowded in recent months.
IDC analyst Bob O'Donnell told V3.co.uk that, while the MediaPad might be a tough sell in markets such as the US, where Huawei is still struggling to establish itself, the company's strong presence in China could make it an influential regional player in the tablet space.
O'Donnell noted that the MediaPad, like many other devices, will have to find a selling point that sets it apart from every other tablet offering.
"The problem right now is that there are at least 40 other guys doing an Android tablet," he said. "The challenge is going to be what is different about Huawei's tablet from another tablet."
O'Donnell also sees the company's position as a telecoms vendor as a weakness. Many consumers associate tablets with personal computing rather than communications, driving them to buy devices from PC hardware sources rather than mobile device sellers.
Further complicating matters, the analyst sees the marketing of tablets by carriers as doing more harm to sales than good.
"Many of the vendors are working with carriers and selling through the telecom channel, and that requires a data plan," O'Donnell explained.
"It is not that customers don't want 3G access. They don't want to pay for another data plan on top of what they pay for their phone."
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