Intel is spearheading a new effort aimed at pushing cloud computing development and standardisation.
The company said that it would be among the first members of the Open Data Center Alliance, a multi-vendor group dedicated to establishing a set of standards and best practices for both public and private cloud computing systems.
The project, said Intel datacentre group vice president and general manager Kirk Skaugen, will focus on three areas: systems that are federated, automated, and cloud aware.
The federated component will centre on making systems interoperable and able to easily pass data between public and cloud systems. The automated goal is to make systems easier to implement and manage, while the cloud aware component refers to a need to make systems easy to access across multiple platforms and devices.
Skaugen said that by 2015 users will be generating more than one zettabyte, or 1,000,000,000,000,000,000,000 bytes, of data annually. The cloud, he said, will be critical to managing such a massive load.
By refining cloud computing practices and easing user concerns over security and interoperability, the alliance believes it can cut save enterprises billions of dollars on IT costs in the coming years.
"We believe that cloud computing can transform the economics of computing and services," Skaugen said.
To help push that effort forward, Intel is looking to its new alliance partners. The company has joined forces with hardware, software and service vendors to create a set of "recipe" cloud computing plans.
The 40- to 50-page system outlines give enterprises a complete set of directions for assembling and deploying complete cloud computing systems, including hardware, operating system, hypervisor and application guidelines.
"The good news for us is we are in more than nine of every 10 servers shipped," said Skaugen.
"At the end of the day, people don't buy chips, they buy features and they buy from our customers."
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