Associated Newspapers (ANL) has paid £15 million for a 50 per cent stake in Zoom, the online shopping portal and free ISP run by retail giant Arcadia.
Launched last month, Zoom offers goods from all of Arcadia’ retailers including Top Shop/Top Man, Dorothy Perkins, Evans and Principles, as well as products from Red of Dead, HMV, Carphone Warehouse and Lastminute.com. (see Newswire 15 June)
It already features celebrity gossip, fashion news and tips, exclusive deals for customers and daily news provided by ANL and will now feature new “Zoom rooms” designed for the papers’ readership.
All the publications owned by the news group, the Daily Mail, Mail on Sunday, Evening Standard and Metro, will adopt Zoom as their own ISP and will distribute the start up CDs through the papers.
Arcadia will soon incorporate into Zoom the brands it purchased earlier this month from Sears, including Wallis, Warehouse and Miss Selfridge.
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