With its latest round of financing from Novell, Netscape Communications and Patricof & Co. Ventures, Java startup Oblix plans to expand into European markets.
Oblix provides web based software that automates and manages corporate services by creating a digital persona for each employee. A digital persona is a complete digital profile of an employee that can be used to provision and track corporate resources and information.
The company's flagship product, Corporate Services Automation (CSA), is used to automate common human resources and corporate management tasks. CSA takes advantage of new Lightweight Directory Access Protocol (LDAP) based software from Netscape Communications, Novell and Microsoft.
Instead of synchronising disparate directories, it synchronises disparate people. To do this, CSA operates as a directory workflow application sitting on top of an LDAP directory. Although the software does not meet the strict definition of a metadirectory, it is an example of an application that can be built upon a metadirectory.
The investments are part of a Series B funding round of $10.6 million which also includes a follow on investment from the original investors Kleiner, Perkins, Caufield and Byers and The Java Fund.
Oblix will leverage the new financing for further development and market expansion. This includes working with distributors and value added resellers in Europe, initially in the UK in 1999.
"The financial support of Novell, Netscape and Patricof, one of the largest international, private equity venture capital firms, will enable us to further expand the CSA market and our position within the market," said Sandeep Johri, co-founder and CEO of Oblix.
Christopher Stone, Novell senior vice president for strategy and corporate development, said Novell is working with Oblix to bring to market centralised management, low maintenance and reduced costs, "which a complete CSA integration with NDS will provide."
Oblix Customers include 3Com, DHL Airways, Hitachi Computer Products America and NASA.
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