Small and medium-sized enterprises (SMEs) are losing money because they do not have the right servers, Intel has claimed.
"Research shows only a minority of small businesses, especially in emerging markets, have the necessary server systems to operate efficiently," said Willy Agatstein, general manager of Intel's reseller products group.
"Many others are making do with desktop computers that were designed as single-user PCs, or outmoded proprietary systems.
"Our goal is to provide training and resources to the system builders who serve these customers so that more small businesses can manage their computing infrastructure efficiently."
The chip giant has rolled out a global channel initiative that aims to educate SMEs on how to select the right server system.
Through the 'Real Server Campaign', Intel will work with the channel - including distributors, dealers, system builders, original equipment manufacturers and solution providers - to provide technical and marketing assistance to reach SMEs.
Emerging computer markets around the world, such as China, India, Brazil, Mexico and Russia, will receive special focus.
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