HP is to attempt to broaden the appeal of its software beyond its traditional Unix customer base after the merger with Compaq.
According to senior executives speaking at last week's annual Software Partner Conference, the merger will change HP's image as a purely Unix vendor.
George Bathurst, marketing manager at the HP's EMEA software unit, said the company's vendor-independent, OpenView service management software would be attractive to its newly acquired Compaq-installed base.
The old HP sold both Unix and Windows servers but was always seen as a Unix vendor. "This merger strengthens HP's overall software opportunity," Bathurst said.
Nora Denzel, senior vice president of the global software business unit at HP, added: "[We] are looking to double our software sales and we can do this because the Compaq merger gives us presence in the NT sector."
HP's software business is already on the increase. In the second part of last year it doubled in size, compared to the corresponding period the previous year. It is the sixth-largest software vendor in the world.
James Governor, analyst at Illuminata, said: "OpenView is a good product and a fantastic success for HP. Businesses who have Compaq-installed bases will benefit from the software."
OpenView is also set to attack the publishing, education and government verticals. Apple has named it as its preferred service management product for its first ever line of servers, announced last week.
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