Samsung has launched the Android-powered Galaxy S smartphone designed to enhance productivity for workers on the go.
The Galaxy S is described as the "flagship model" of Samsung's smartphone range, and will be introduced later this year.
The most noticeable features of the smartphone include 'augmented reality', allowing users to see information about their surroundings using the camera view. The Tele-Atlas POI will provide this information.
Samsung is also marketing the Galaxy S as an e-book reader, claiming that it
provides "the best-in-class reading experience on a phone".
As expected of business phones, Samsung has supplied many tools to aid working on the move, including the ThinkFree application that allows access to Microsoft Office 2007 documents.
There is also a 'write and go' feature which lets users jot down a note quickly and decide on whether to send it as an SMS, MMS, email, calendar or memo later on. Another tool, Swype, claims to make on-screen typing "faster and easier on-the-move".
Francisco Jeronimo, research manager for European mobile devices at analyst firm IDC, said he was surprised at the device being promoted as an e-book reader, but overall his impression of the handset was positive.
"It is one of the best Android devices that will come to market this year. Samsung has developed its own look and feel, and the Galaxy S has everything to be an excellent smartphone device," he said.
"Samsung came to the smartphone market a bit late but has invested in all areas of the market, and could overtake Nokia to become the market leader (total market share) in western Europe later this year."
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