Dell Computer will start selling web servers next month in a bid to grab a slice of the booming internet equipment market.
The supplier, which built its business by selling desktop PCs, announced a five-point plan yesterday to target the estimated $370bn that companies are expected to spend by 2003 expanding their internet infrastructure.
Dell has announced new PowerApp appliance servers for web serving, caching and load balancing, which will ship with Windows or Linux stacks next month.Lindy Lesperance, an analyst at Technology Business Research Analysts, said: "Dell typically waits for a market to mature before getting into it. But once it does, it quickly uses its efficient manufacturing and distribution to roll over competitors."Dell also unveiled its Service Provider Direct initiative - a range of resources, programmes and alliances for internet and application service providers and web hosting companies.
Michael Dell, the company's founder and chief executive, said: "Direct customer relationships deliver the best customer experience and we don't think there is anything more direct than the internet."
Dell has teamed up with Arthur Andersen and Gen3 Partners to provide a consultancy service, called E'xpert Services, that will give businesses access to expertise for developing and implementing internet strategies.
The company has also launched Dell Ventures to provide equity investments and incubation services to young companies to accelerate their development.
Finally, the firm unveiled a scheme aimed at providing users with universal internet access using a combination of devices, connectivity offerings and access alternatives, including narrow band, broadband and wireless products and services. No timetable was given for products.
At the same time, Dell launched its new website, which is intended to be a one-stop shop for companies wanting to establish an internet presence and grow their ebusiness.
The site - www.delleworks.com - will provide services such as web hosting, direct mail and email, public relations and recruitment information, credit reports and services, training and market research.
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