Did you know that Rolls-Royce, the aerospace company, is also a specialist crane company? Or that Rolls-Royce Motor Cars Ltd is part of Vickers Plc and not a member of the Rolls-Royce Plc group? These are the sort of facts Rolls-Royce makes available on its new Web site.
The corporate-looking but content-rich site features comprehensive information on all the markets the company operates in from civil aerospace to marine propulsion. It provides regularly updated news, a short history and a facts page. An idiosyncratic FAQ deals with common queries like: "How does a jet engine work? When was Rolls-Royce founded?"
According to Rolls-Royce corporate communications manager David Howie, the site was developed to be "accessible to the public and also provide useful and relevant information for customers." (www.rolls-royce.com)
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