Orange has become the first mobile phone operator to launch a two-year contract in the UK.
The 24-month contract will cost at least £35 per month, with no change of handset until the two years is up.
The standard length for a mobile phone contract used to be just one year, but has risen to 18 months in recent times.
The number of users switching services to rival operators has increased from 15 per cent five years ago to 20 per cent in today's market and the move could be seen as a bid by Orange to hold on to its customers.
The two-year contract is expected to be copied by rival operators.
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