Andersen Consulting is increasing its investment in US company Qpass to create a turnkey system for distributing and selling online digital content and services in Europe.
The aim is to make it easier for European content providers to enter the ecommerce space. Qpass will add a complete ecommerce service to its websites and look after all transactions from customer registration through to billing.
Andersen claims that the advantage of using Qpass' services is that consumers do not need to fill out a form for every transaction they wish to undertake because members pay a subscription fee once a month by credit card. Andersen also claims the system is more secure because consumers only give their credit card details to one agent.
Qpass' technology will be customised on a territory by territory basis to deal with language and tax differences.
At the same time Andersen said it plans to set up a $1.5bn venture capital arm in the US to invest in online startups and provide management and financial advice. The company is also expected to open a London based arm of the venture capital organisation this year to handle European opportunities.
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