Supermarket chain Tesco has triggered off a mobile phone price war in the run up to Christmas.
Pre-paid One to One mobile phones will drop £20 to £49.99, confirmed Tesco.
Other supermarket chains and mobile phone companies are expected to unveil cut-price packages over the coming weeks to compete with the Tesco offer.
Around 40 per cent of all pre-paid mobile phones sold are purchased during the Christmas period as gifts.
Loon's balloons will bring the internet to remote areas of the country
New clues into the biosphere on Earth in the lead up to the emergence of animal life
Planetary collision might shed light on the chaotic processes behind a star's early development
Success boosted by streamer Ninja and celebrity gamers