Getty Images, one of the largest photographs and artistic image licensing houses, is to acquire Art.com for $200 million.
The deal will turn Getty Images into the largest online supplier of framed posters and art. Art.com is an Amazon.com style outfit that sells posters and prints online to consumers.
Getty Images is a stock photography and film company that licenses images to newspapers, magazines, and advertisers. By acquiring Art.com it can expand into the wider consumer market.
Getty Images has more than 30 million images in its archives. Many of Getty's images were acquired through the purchase of other photo archive companies.
Art.com, open for a year, has sold close to $2 million worth of art and frames. Art.com has around 100,000 images in its archives, including reproductions of works by Picasso, Monet, and Robert Mapplethorpe. To comment on this story, email [email protected]
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