Distributor EquIP Technologies has signed up Ingrian Networks as its latest vendor partner, a move that will give resellers access to the identity protection market.
Ingrian, which secures e-transactions via a device and software, has been promoting its product across Europe since it launched in July last year.
The company's technology, which is sold purely through the channel in Europe, secures personal information that sits inside a network.
The Ingrian device and software ensure that sensitive data, such as credit card numbers, are automatically encrypted and protected in transit across the internet and in storage.
"People are building walls around networks but not protecting the data inside," said James Blom, director of European operations at the vendor.
Graham Smee, director at EquIP, is confident the products will be in high demand. "Everyone is using the web to transact, and Ingrian allows you to provide privacy from end to end," he said.
EquIP is providing training, demo equipment and technical support, and will also be involved in lead generation activities alongside Ingrian.
Ingrian has already had success in the banking sector, including deals with online bank Egg in the UK and American Express globally.
Blom said nimble resellers can do well in the financial sector. "Customers are looking for small resellers that can react quickly to issues and bring in the skills and not charge too much."
He added that margins are high for the product and the devices can be upgraded with software add-ons to increase security if required.
EquIP will be Ingrian's only distributor in the UK. "If you sign up multiple distributors at the same time they do not know if you are committed and will not focus," said Blom.
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