Siebel has promised to tailor its forthcoming business information products more closely for key vertical market sectors, while simultaneously increasing its focus on financial services applications.
Duane Cologne, general manager for analytic applications at Siebel, told vnunet.com that the company was preparing to deliver the next version of its Siebel Analytics business information product around the turn of the year.
"We will deliver a product that is enhanced to meet the needs of different verticals," he said. "At the same time we will continue to improve the platform's scale to support larger and larger numbers of users."
Cologne maintained that this policy of integration reflected the ongoing trend in the business information industry to move away from large stand-alone analysis systems.
"Our focus in the business information space is applications, applications, applications," he said.
"But we now need to place business information and analysis in the reach of more and more users. The pressure to deliver data better and faster has never been higher."
The next release of Siebel Analytics will also see the company move further into the sector of financial analysis than ever before, according to Cologne.
"Our focus is on CRM analytics, specifically on customer-facing sales services and marketing analytics that make companies more profitable," he said. "But we're not going to say that we will not [go] more into the back end."
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