Yahoo has scrapped its deal with online street-finder MapQuest and set up its own mapping service.
A spokesman for Yahoo said the company wanted more control over the way online maps are integrated into its web services.
"Yahoo Maps is a widely used service among Yahoo users, and the new Yahoo Map offers reliable online maps and personalised driving directions for travel and everyday activities," said Elizabeth Blair, vice president of Yahoo's Listing division.
According to Blair, the new mapping platform has the same user interface as the former system and incorporates accurate and up-to-date geographical data.
Yahoo has built its service on information that comes from vendors such as Navigation Technologies and Geographic Data Technology.
Business intelligence software providers Telcontar and Sagent Technology also worked with Yahoo on the mapping service.
The new service, which allows Yahoo to control its core mapping technology, is also integrated into roughly 20 properties across the Yahoo network, including Yahoo Yellow Pages, Yahoo Real Estate and Yahoo Portal Solutions.
MapQuest has been offering maps and driving directions online since its inception in 1996, and said it had reached a milestone of more than 10 billion maps and routes to its customers.
The service has 1,400 licensed customers.
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