Silicon Valley venture capitalists have made a $25 million first round investment in Google.com in the hope that it might have a better Internet search engine than those currently available.
The money will go towards boosting the sales and marketing efforts of the start-up, which is touting its technology around different Internet sites including directories and portals. It also wants to ramp up its headcount to about 100 from its current 23.
Google.com does not claim that its technology, which it calls "link analysis," does bigger searches - just smarter ones. It does not use keyword searches as do most search engines, but instead rates the relevance of a Web page to a particular query, based partly on how many and what type of other Web pages link to that page.
The company has similar orgins to Yahoo, being founded by two Stanford graduate students, Sergey Brin and Larry Page. The pair set it up last year after spending three years researching Web search and data mining technology in Stanford University's Computer Science Department, where they studied the mathematical algorithms that were used to find online information online.
As a result, Google.com claims that its technology is based on a complicated mathematical analysis, which examines more than a billion Web hyperlinks to return high quality search results, so users do not need to sift through junk.
The founders would not comment on when the company would go public, however.
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