Debt-laden BT is to cut around 2000 retail jobs a year for the foreseeable future in an attempt to make £850m in annual cost savings.
The cuts will come through natural wastage rather than redundancies in BT's retail unit, which provides phone services to 21 million home and business users.
Pierre Danon, chief executive at BT Retail, said that the telco hoped to reduce its debt mountain to under £15bn by next month, following its recent £5.9bn rights issue and the sale of assets such as its Yell directories business.
BT also launched a new ad campaign today (Tuesday) portraying itself as at the hub of the information-sharing which the internet is supposed to enable.
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