The Times of London today ran an advert seeking "seriously ambitous professionals" (SAP) with a logo by recruitment company MAS which emulated the IBM logo.
The recruitment company is looking for SAP Professionals, the advert said.
MAS which stands for management application software and based in the Chiswick High Road in London, said it wanted a range of skills.
The company said: "We're a top level consultancy and that's not all. As an autonomous partner of SAP itself, we work closely with its development centre."
At press time, no one from MAS was available to explain why its logo used the familar IBM barred blue stripes.
That could cause a problem with Big Blue (IBM) which has traditionally barred its blue stripes and trademarked the logo.
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