Only 30 per cent of European companies in finance and banking, retail and utilities have implemented a data warehouse or plan to introduce one in the next two years.
But of those that have, about three-quarters plan to make further investments in their systems by the end of the year and most expect to double the amount of data stored to 400Gbytes as they find new and useful ways of employing the data warehouse, according to a report by Dataquest.
The study, dubbed 'Data Warehousing in Europe - implementations today, plans for tomorrow', was based on interviews with 691 companies with more than 100 staff in the UK, France and Germany.
Some 46 per cent of those queried were IT managers, 20 per cent were chief information officers, while the rest were executive officers in roles such as finance and operations.
Arthur Hochberg, author of the report, said: ?Only 30 per cent have a data warehouse or plan to have one in the next couple of years for several reasons."
The reasons vary, he enlarged. "Partly because vendors have not clarified the return on investment benefits, partly because IT departments are focusing on the Year 2000 and European Monetary Union, and partly because many suppliers from the US have not set up shop in all European countries," he said.
But some companies should look again, he suggested. "There is also a perception that data warehousing is old hat, but they shouldn?t let the buzzword of the year, Java, divert them from the benefits.?
But he added that vendors also needed to follow customer requirements through to the end to ensure their needs were met, particularly in terms of return on investment.
While the most cited reasons for wanting to introduce a data warehouse were better information for decision making and to get or keep competitive edge, satisfaction rates were also lowest in these areas.
However, in terms of sticking to budgets, some 43 per cent were on track. Only seven per cent spent less than expected and 23 per cent spent more.
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