The North/South divide has taken its toll on Internet adoption, the latest figures from research firm Datamonitor has revealed.
According to the results of a survey published today, the North of England and Northern Ireland are laggards when it comes to Internet and PC adoption.
Datamonitor said that around 29 per cent of UK adults have access to a PC at home, but penetration is highest in East Anglia, Southern England and London.
Half the adult population in the South East have access to a PC at home, compared to less than a third in Northern Ireland, Lancashire and the Midlands.
Around 18 per cent of UK adults are connected to the Internet at home, said Datamonitor, with a quarter of Londoners online. However, only between 13 per cent and 17 per cent of people in Northern England are online at home.
The research company said Internet penetration is the lowest in the Tyne Tees/Yorks region at only seven per cent and Lancashire at six per cent.
Datamonitor analyst Alexander Rainer noted: "London represents the largest market, with almost three million people currently online, making it the priority regional market for content and service providers."
He added: "In the foreseeable future, one in two consumers will have access to a PC at home in the south-eastern regions of East Anglia, Southern England and London."
He said that Scotland and the North of England provides a surprisingly strong potential for future growth.
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