New data from Dataquest suggests that PC adoption in the US hit a major milestone in 1998, with 50 per cent of households now owning a personal computer (PC).
The number has risen sharply over 1997, when 43 per cent of homes had a PC, and in comparison to 1995 when just 27 per cent of households owned one. But the market research firm claimed that lower priced machines had made the technology accessible to new categories of users.
Van Baker, Dataquest?s director of consumer market research, said: ?There is evidence that the first time buyers are coming from households in the lower socioeconomic levels.?
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