TV ads are included in Channel 4's simulcast, and the Institute of Practitioners in Advertising (IPA) has claimed that musicians and actors featured in the adverts could sue ad agencies for breach of copyright.
"If Channel 4 is going to broadcast TV ads online, it needs to ensure that all rights are cleared or provide indemnity," IPA legal director Marina Palomba told media news site Brand Republic.
The IPA has asked Channel 4 to indemnify clients and agencies against potential legal action from third-party rights holders.
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