Supermarket chain Asda has teamed up with direct-to-homes games supplier Gameplay to sell games and perhiperals on its Captain Value Mad's valuemad net site.
Consumers will be able to order games at discounted prices on Asda's site which will be delivered within 24 hours. Around 2000 titles will be on offer, and a free gift will be shipped with every purchase.
Asda's valuemad.com site works in partnership with ecommerce suppliers to bring consumers some of the lowest prices they can find on the Internet.
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