Escalating consumer demand for advanced broadband applications has made converged service delivery (voice, data, video and/or wireline/wireless) the number one priority for operators, according to newly published research.
A survey of communications service providers and private network managers published today by Motorola Networks indicates that 49 per cent of respondents put this problem at the top of their list, while 38 per cent cite the ability to integrate next-generation services as their most pressing issue.
The poll of 180 telecoms professionals also revealed that an overwhelming majority - 96 per cent - believe that their future will include blended network architectures that can support service delivery across multiple devices and networks.
In addition, more than 75 per cent feel that the provision of advanced IP TV services, such as video on demand, high definition TV and digital video recording, will be necessary to remain competitive.
In preparation for an anticipated surge in broadband service growth potential, telecoms service providers are considering, or in the process of evolving, their current architectures.
Some 57 per cent of respondents indicated they are currently considering adding fibre-based wireline capacity to their networks, while 41 per cent are investigating the usage of both fibre and copper.
"Service providers and operators alike are facing more and more issues today, from escalating operational expenses and loss of revenue due to churn, to the complexities of converged service delivery," said Tony Zona, general manager for FTTP solutions, wireline networks, at Motorola.
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