Lucent Technologies will open a support centre in the Netherlands next week for its European resellers, the company said today at Cebit.
Lucent, which for a long time mostly sold direct, now has around 270 channel partners in the Emea region, generating around three quarters of the company's revenue.
The Dutch support centre, in Rijaswijk, will offer multi-lingual support for resellers. Services will include online ordering and database resources for sales and marketing.
All services will be available via the Internet, as well as using the phone and videoconferencing to communicate with resellers.
"We decided this was a critical investment," said Angela Elliot, marketing director for Lucent's business communications systems business in the Emea region. "We've had a major shift from a large proportion of sales being direct, to channel sales."
Until now, Lucent supported resellers from their nearest regional base. The new centre will centralise support operations.
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