Sega's Dreamcast has already clocked up over 40,000 pre-orders in the UK before its launch in the UK - breaking all previous records for games consoles.
Dreamcast, which includes internet access, is set to hit the shelves in the UK on 14 October, priced at under £200.
Retailers participating in the Dreamcast pre-sell campaign include Blockbuster, Choices Video, Comet, Currys, Dixons, Electronics, Boutique, Game, HMV, @Jakarta, MVC, PC World, Toys'R'Us, Virgin Megastore and Woolworths, and over 400 independent retailers.
One hundred stores across the country plan to open their doors at midnight on 13 October to service the huge demand expected for the Dreamcast. Virgin Megastore in London's Oxford Street is going as far as changing its name to 'Segastore' for the evening.
Latest Tesla news: Tesla share price continues to fall after Saudi Arabia's sovereign wealth fund is linked to investment in rival
SEC 'probe' takes its toll on Tesla as new research suggests that Tesla loses $6,000 on every $35,000 Model 3
RTX 280 Ti will come with 11GB of fast GDDR6 video RAM with a 352-bit memory bus offering 616Gbps
The scale of jobs lost to automation will be at least as large as those in the first three industrial revolutions
10nm Cannon Lake Core i3-8121U CPUs make a rare outing with Intel's NUC mini PC