EuroSeek, the latest addition to the growing search engine market, has announced a deal with Microsoft giving it a direct link on the MS home page.
Under the search service agreement, EuroSeek becomes a permanent fixture in the international listing on the search section of (www.home.microsoft.com), which claims an average daily hit rate of 75 million.
The Sweden-based company, which launched in March 97, is a multilingual service that allows searching in over 40 European languages, including some dialects. It was one of the first ventures to offer its stock over the Net and claims to have sold all five million shares.
Chairman of EuroSeek Bengt Hellsten said that partnering with Microsoft was in line with its strategy of becoming the world's best used search engine service. He added that part of public stock raised would go towards hiring ad agency McCann Erikson to promote the service across Europe. He refused to say how much MS had been paid. (www.euroseek.com).
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